Our software allows you to build shopping mall maps, monitor foot traffic, track visitor flow, and send targeted push notifications, thereby enhancing the shopping experience. With fast integration into your shopping mall apps, you can explore all the possibilities in no time!
Request For SolutionAn effective indoor and outdoor navigation system is crucial for the optimal functioning of shopping malls. The challenges posed by large crowds, extended walking distances to find specific items, and the lack of personalized advertising can deter customers and result in diminished profits. A location-based indoor navigation solution within shopping centers can address these issues.
According to the report, the global indoor positioning and navigation systems market was estimated at USD 3458 million in 2023. Over the forecast period of 2024-2032, the market is projected to expand at a compound annual growth rate (CAGR) of 24.5%. By 2032, it is anticipated that the market will reach a value of USD 23947.42 million.
At Navigine, we develop a unique and precise positioning system based on Indoor Positioning, RTLS, and AR technologies, suitable to every task modern shopping facilities want to fulfill regarding of indoor positioning and navigation.
By employing RTLS technologies, managers of shopping malls can create a new customer experience for shoppers, providing them with tools for smart indoor navigation. Customers will be able to get turn-by-turn routes to all points of interest in one click and in real-time.
Understanding how shoppers move around the mall, and which retail stores they visit frequently can help managers in optimizing existing resources and then mall layout using location-based data obtained by using indoor positioning systems.
There are many location-based marketing opportunities that can be employed by managers of shopping malls. With proximity marketing, you can send a customer the latest offers and discounts based on his real-time location, boosting the revenue of your mall.
By employing indoor mapping and positioning technologies, malls can create situation awareness, detect security-related challenges, alert visitors and employees to direct them to the nearest exits and send notifications with exit procedure routes.
Visitors are equipped with step-by-step navigation using a location-powered shopping mall app. Clients can open interactive shopping mall maps with points of interest, providing the most efficient route to their desired location.
Decreasing the crowding of people in shopping malls
Improving user experience
Convenient wayfinding to all points of interest
Try all indoor navigation capabilities with the Navigine Indoor Navigation and Wayfinding BLE Kit
PurchaseA shopping mall indoor navigation system simplifies wayfinding for visitors, reduces frustration from getting lost, enables proximity-based marketing, provides analytics on shopper behavior, and improves overall customer satisfaction — directly translating to increased dwell time and sales.
Navigine's positioning system achieves 1-3 meter accuracy indoors using BLE beacons, Wi-Fi, and AR technologies. For high-precision use cases, UWB delivers sub-meter accuracy. Selection depends on your mall's layout and infrastructure.
Yes — Navigine SDK integrates seamlessly with iOS and Android mall apps via REST APIs, so you can add wayfinding, indoor positioning, and push notifications without rebuilding your existing customer-facing application.
The system enables real-time emergency alerts, evacuation routing based on visitor location, crowd density monitoring to prevent overcrowding, and lost-child or visitor tracking — significantly improving mall safety and emergency response.
Use the "Request For Solution" or "Leave a Request" buttons on this page, or contact our sales team directly to schedule a tailored demo for your shopping mall's specific size and needs.
Case brief: shopping mall app with indoor navigation and push notifications
Area of coverage: 12,000 sq.m.
Functionality: indoor maps for wayfinding, visitor flow analytics, and advertising opportunities
Results: increasing the loyalty of visitors to the shopping center, increasing sales of promotional goods
Request for solutionDiscover the power of indoor positioning and tracking - contact us today!
